Louise Ruyg

Investment & Sales Strategist

louise.ruyg@raywhite.com

Commercial property decisions are won or lost long before a listing goes live, in the analysis, the strategy and the positioning behind it. Louise works alongside the sales and property management teams to ensure every campaign begins with a clear understanding of an asset's value, risks and opportunities.

With more than 15 years' experience across residential and commercial real estate, spanning sales, marketing and design, Louise approaches every property through both a seller's and an investor's lens. She analyses tenancy structures, rental performance, market conditions and investment fundamentals to identify what drives value, whether the strongest buyer is an investor, a developer or an owner occupier.

Her work extends beyond campaign preparation. Louise develops the financial models, strategic analysis and sales submissions that help owners make informed decisions while giving agents the evidence to secure stronger outcomes. That work has supported more than half a billion dollars in commercial property value brought to market through the business in a single year.

Every recommendation is built on evidence rather than assumption. By combining commercial analysis with clear strategic positioning, Louise helps clients move forward with confidence, knowing the important questions have already been answered.